Posts Tagged ‘Yahoo’
Yahoo! Philippines launches Project Purple
Adhering to its company colors, Yahoo! Philippines has just launched an innovative endeavor in sharing Filipino passions with the rest of the world via its latest local venture, Project Purple.
The social movement actually began in the US with Yahoo!’s ‘Start Wearing Purple’ campaign, and has moved out of North America for the first time — with the Philippines as its first stopover, as Yahoo! Philippines GM Jojo Añonuevo realizing that “there are millions of creative, innovative and passionate Pinoys.”
Añonuevo added: “Project Purple is a social movement and is open to everyone — online and offline. We are rallying Pinoys to be Purple and utilize the internet to aim higher.”
The campaign aims to empower Pinoy Passions — to encourage and nurture the Filipinos’ natural creativity, innovativeness and drive to excel in their chosen fields. So much so, that six up and coming local artists have submitter their artworks to Yahoo! to be featured i a soon-to-be-released limited edition art book showcasing the perspectives of 20 different graphic artists from around the world. Also, local art group WeeWillDoodle will create a truly unique and one-of-a-kind art piece, using a Honda Jazz as their canvas.
At their launch, various artworks from up and coming Pinoy artists were on display, photos from local photogs were up for view (via a Flickr gallery) and WeeWillDoodle were on hand for a “on-the-spot” artwork creation, using the audience suggestions on what “purple” meant to them.
Yehey-Yahoo journey
Over the past few years, I have gotten used to seeing people leave, resign and move on to other jobs. One of the latest Yehey! employees to make the leap was our eComm manager and resident Tech Evangelist (and a huge superman freak… hence the pose), Jonas de los Reyes.
‘Nas’ (as we like to call him in the office) started out in Yehey many years back as a Channel Editor before moving to Chikka for a brief stint. After testing the waters in other areas, Jonas found his way home and returned to Yehey as the eComm Manager of Kaban, our payment gateway and online merchant enabler. And in another twist of fate, now ‘Nas’ finds himself in the US version of Yehey — Yahoo. ^_^
Oftentimes I catch him online… and I never fail to rag on him, whenever we start a conversation. He knows I’m just playing around when I call him a TRAITOR. =P And this post is proof of that (proof that I’m joking)… because despite his own shameless plug, I am also trying to spread the article of his interview. So, if you haven’t caught it floating around the net yet, here’s your chance to catch up on a bit of reading.
